Apple cuts over 200 jobs, shutting down Vision Pro gaming team and trimming Siri staff

Apple laid off more than 200 employees, fully shutting down its Vision Pro gaming team and cutting Siri and AI staff.

Apple is eliminating its entire internal team dedicated to Vision Pro gaming features — part of a broader round of layoffs affecting more than 200 employees across the company. The cuts were first reported by Bloomberg and span the Vision Pro hardware's software teams, including the group working on immersive video experiences, as well as staff working on Siri and artificial intelligence. The Vision Pro, Apple's mixed-reality headset, launched in February 2024 at a starting price of $3,499. Gaming and immersive video were among the headline use cases Apple promoted for the device. Shutting down the gaming-focused team marks a significant scaling back of ambitions in those specific areas. Beyond Vision Pro, the layoffs also reached Apple's Siri and AI divisions, suggesting the restructuring is not limited to the headset's troubled product line. All three outlets sourced the news to Bloomberg, which first broke the story.

Why it matters

The cuts signal Apple is pulling back on at least some Vision Pro software ambitions less than two years after the headset's launch, raising questions about the product's trajectory. Siri and AI layoffs come at a time when Apple is under competitive pressure to improve its AI capabilities.

What's next

It is not yet clear whether Apple plans to continue investing in Vision Pro gaming through third-party developers or reduce its overall headset roadmap.

Key facts

• More than 200 Apple employees were laid off in this round of cuts
• Apple is 'largely shutting down' its internal Vision Pro gaming team entirely
• The immersive video team for Vision Pro was also pared down, not fully eliminated
• Siri and AI staff were among those laid off alongside Vision Pro workers
• The layoffs were first reported by Bloomberg
• The Vision Pro headset launched in February 2024 starting at $3,499

Bias & framing notes

All three sources rely on the same Bloomberg report rather than independent reporting, limiting source diversity. MacRumors provided the most detail on which specific Vision Pro teams were affected. The Indian Express framed the cuts as a 'major reshuffle,' implying broader organizational change, while 9to5Mac and MacRumors stayed closer to the specific team-level details. No source included any statement or comment from Apple.

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